March 5, 2008
The 15-minute tip: 3 big reasons to bank online
In this MarketWatch/Down Jones article, “The 15-minute tip: 3 big reasons to bank online,” Jennifer Openshaw, highlights the growing popularity of online banking and how it has become a mainstream banking practice for today’s consumers.
To illustrate the growing trend of online banking and bill paying, Openshaw references the 2007 CashEdge Consumer Online Banking survey. “As security updates improved and consumers became more educated about these threats, online banking use has surged once again. A 2007 CashEdge Consumer Online Banking survey found that about ‘85% of Americans wouldn't bank at an institution that didn't offer online banking.’”