October 15, 2007
Online Banking Capabilities Could Lure More Customers
“Nearly two-thirds of online banking customers would move their finances to another institution if it meant gaining access to more robust online banking capabilities, according to a survey by New York-based CashEdge. The survey also found that 65 percent have a "high" or "very high" desire to ultimately move all of their banking and financial transactions online, and 73 percent prefer opening and funding a new bank account online.”