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CashEdge CEO Sanjeev Dheer and Huntington National Bank Senior Vice President Tim Scholten To Speak About Acquiring Customers Through The Online Channel at BAI Transpay 2008

New Solutions Showcased at CashEdge Booth #724

New York, NYJanuary 29, 2008
CashEdge, Inc. (www.cashedge.com), the pre-eminent provider of online funds transfer and the pioneer behind opening and funding accounts online, today announced that CEO Sanjeev Dheer will co-present with Senior Vice President, Regional Banking CTO Tim Scholten of Huntington National Bank, on the topic of “Transforming the Online Channel into a Powerful Customer Acquisition Channel” at a concurrent session at 1:30on February 7th at this year’s BAI TransPay Conference in Grapevine, TX.  Additionally, the company will showcase new and future product solutions at Booth #724 from February 5th until the 7th.

Together with Scholten, Dheer will address how financial insitutions can leverage the online channel to acquire new customers and attract new deposits at a lower cost.  The session will include an overview of:

  • The opportunities for financial institutions and the technologies helping top banks meet their online objectives;

  • How banks use technologies such as online account opening and funding to offer innovative services, make new customers more profitable, help reduce cost and differentiate themselves;

  • Why Huntington saw this as competitive business imperative; and

  • How the CashEdge/Huntington implementation works
For a more detailed discussion with Sanjeev Dheer or to hear more about the company’s recent developments and direction, please visit booth #724 during exhibit hours or contact Machie Madden (cell: 917.868.2358) to schedule an interview.

About CashEdge

CashEdge® provides innovative, online financial applications to banks, credit unions and wealth management firms. CashEdge’s solutions include end-to-end online account opening and funding, funds transfer, small business payments and invoicing, and data consolidation. These proven solutions are flexible, scalable and supported by extensive risk management capabilities. Working with CashEdge, financial institutions are able to create compelling online offerings that attract customers, generate revenues and reduce costs.

CashEdge has been ranked by Inc. Magazine as one of the 500 fastest growing private companies in the United States for two years in a row.  In 2007 it was also recognized by the 2007 Deloitte Technology Fast 500 and Fast 50 as one of the nation’s 500 fastest growing private companies and one of the fifty fastest growing companies in the New York area, respectively.  The company currently serves hundreds of leading financial institutions including 4 of the top five banks, 23 of the top one hundred banks, and 20 of the top 100 credit unions. CashEdge has offices in New York, Silicon Valley and India. For more information, please visit www.cashedge.com.



Please note:
The above contains statements that are based on subjective views, opinions or beliefs of the management. The data provided herein is based solely on CashEdge’s solutions and does not relate to any specific financial institution or client or the industry. 



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